Gregory Lawrence is a multifaceted professional with extensive experience in finance and business development. He leverages his expertise to empower clients across various industries.

Gregory brings a wealth of knowledge from his studies in International Trade at Singapore Management University (SMU). Previously, he has been directly involved in the entire value chain of the HORECA and FMCG industries. This experience includes farm ownership, optimizing harvests for various products, and actively managing supply chains for high-density areas like Jakarta, Indonesia. Notably, during his tenure as Business Director for a Singaporean e-procurement company, Gregory implemented a rolling delivery schedule to optimize restaurant supplies, leading to a reduced carbon footprint for logistics partners.

Through his role as Principal Consultant at Target Business Consultancy, Greg serves as a trusted advisor in the HORECA/F&B space. He guides businesses from ideation to successful launch, operational excellence, and strategic planning for expansion or exit strategies.

Gregory's passion extends to education. He actively lectures at SMU, where he developed a course specifically designed to equip aspiring entrepreneurs with a comprehensive blueprint for establishing and operating successful F&B businesses with a focus on profitability.

As a Financial Services Consultant at Manulife Financial Advisors, Gregory advises on comprehensive financial strategies, including investments, business continuity planning, buy-sell agreements, and risk management solutions for commercial businesses, property, and life insurance.